Lion Roars Culture

We Are A Pride

We're big on celebrating our unique culture at Lion Roars, a philosophy largely driven by our teams at lodge level and in our head offices.

We believe in a work hard, play hard approach. That's why we roll up our sleeves and get our hands dirty and also why we spend Friday's (and quite honestly any other excuse we can think of) enjoying each other's company with a couple of fine South African reds. 

We #ProtectThePride

First and foremost, we're a pride. What does this mean to us? 

Well, we can only move as fast as our youngest cub and we're only as wise and as powerful as our Chief Lion (hey there, Kev!). 

We learn from example, and we can carve out great territories if we keep our pride in mind.

Quite simply, to us this means: 

  • We work as a team and support each other
  • We own the problem and solve it
  • We value character and each other
  • We're a family - together we are strong

We #CanDo

We help guests and each other whenever we can. 

Like that one time our Ops Manager, Rodger, changed a guests car tyre 1) well, because he can be a good guy, but 2) mostly because it was Friday and he kinda checks out mentally and starts dreaming of his first Klippies from 2pm...

We #LiftTheLid

We want our cubs to grow into the strongest and happiest versions of themselves. 


  • Allow the freedom to fail and learn
  • Give authority with responsibility
  • Mentor, encourage and guide
  • Provide the tools
  • Constantly create the learning experience

The Emily Award

Inspired by the incredible Emily, a force of nature and legendary Lion Roars staff member who sadly passed away in 2016, this coveted award honours one of our own every year who goes above and beyond. Who shows exceptional compassion, humility, a can do     approach and who lives and breathes all of our culture points above.


2017: Chantel Nel

2018: Lisa Bluett

2019: Liesel De Beer

Staff Snaps:

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